Digital Marketing

Reporting to: GM – Marketing & International Sales 

1. Proven Communication and Presentation Skill with high command over English and Hindi language

1. Shall be a good Team player and tough task master

1. Shall pose a positive attitude in challenging situations

1. Web Content Writing

1. Can Run social media Campaign independently with Google Certification

1. Should be a Graduate 

1. Manages company social media channels, including Facebook, LinkedIn, Twitter, Instagram, YouTube and other relevant platforms

1. Engages in social media presence creation on new and emerging social media platforms

1. Creates dynamic written, graphic, and video content

1. Search Engine Optimization (SEO) both On Page & Off page optimization.

1. Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation

1. Assists social media management with large projects, events, and community management & experience using high budget campaign management.

1. Works as part of a team to develop large social media campaigns

1. Analyses and reports audience information and demographics, and success of existing social media projects

1. Proposes new ideas and concepts for social media content

1. Works with marketing and social media team members to coordinate ad campaigns with social media strategy

1. Writes and distributes e-newsletters to subscribers

1. Manages social media communications

1. Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analysing, managing, and altering schedules where necessary to optimise visits

1. Should have proven track record to run email marketing campaign using tools like mailchimp, Sending Blue & many other.

1. Should run reports using tools like Apps Flyer, Google Analytics & other paid tools

1. Should well versed with Google Adwords campaign. Key word strategy, Landing page & Search Add Optimisation. 

1. Social Media Management to increase followers on Instagram, LinkedIn & twitter along with Real time ORM’s (On line Reputation management)

1. Should know how to run SMS & WhatsApp campaign independently with end to end tracking & campaign optimization

1. Should know how to create engaging videos for Insta Reels & Youtube shots using Canva, VN app or any other such platforms