Marketing Officer

Job Description

Responsibilities:

Contribute in the implementation of marketing strategies

Support the marketing manager in overseeing the department’s operations

Organize and attend marketing activities or events to raise brand awareness

Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.)

Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence

See all ventures through to completion and evaluate their success using various metrics

Prepare content for the publication of marketing material and oversee distribution

Conduct market research to identify opportunities for promotion and growth

Collaborate with managers in preparing budgets and monitoring expenses

Requirements and skills:

Proven experience as marketing officer or similar role

Solid knowledge of marketing techniques and principles

Good understanding of market research techniques, statistical and data analysis methods

Excellent knowledge of MS Office and marketing software (e.g. CRM)

Thorough understanding of social media and web analytics

Excellent organizational and multi-tasking skills

Outstanding communication and interpersonal abilities

Creativity and commercial awareness

A team player with a customer-oriented approach

BSc/BA in marketing, business administration or relevant field