SEO Analyst

Job Description

Perform keyword research in coordination with client business objectives to optimize existing

content and uncover new opportunities.

 Provide SEO analysis and recommendations in coordination with elements and structure of

websites and web pages.

 Contribute and execute strategies for content development in coordination with SEO goals –

general and keyword specific.

 Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for

purposes of diagnostic reporting on client projects.

 Help to create and support marketing content to socialize and use for social media purposes

(e.g. client videos briefs, customer case studies, blog posts, posts from analysts and customers).

 Implement link building campaigns in coordination with client SEO goals.

 Keep pace with SEO, search engine, social media and internet marketing industry trends and

developments.

 Monitor and administer web analytics dashboards, reports and key reporting tools, and point

out key areas of importance in accordance client goals.

 Communication to team and management on project development, timelines, and results.

 Work closely with the other team members to meet client goals.